The SEMOPS service treats mobile and internet channels as access routes to the same market that has a single business model. If there is one market with one model there is justification for one single, uniform payment service. SEMOPS aims to be this general purpose electronic payment service.

SEMOPS was designed and developed with the primary concept to tailor it to the specifics of the electronic commercial channels, Internet and mobile.

This is a major advantage compared to other existing payment services that have been serving us for decades in the traditional commercial environments but are showing great weaknesses, when they are used in a function they were not designed for.

The key features of the SEMOPS payment service are:

• Security – Trust
• Speed
• User friendliness
• Cooperative approach
• Universality
• Openness
• Independence
• Advanced technology
• Good economics